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For private dental practices

The patient you lose is the one you paid the most to attract.

An implant, clear-aligner or cosmetic enquiry is worth thousands. Clinovo builds and runs the Google Ads, treatment-specific pages, enquiry follow-up and revenue tracking that turn those high-intent local searches into patients who book, attend and start treatment. Built in your accounts, and reported from your booking system rather than an advertising dashboard.

A straight answer, not a pitch. If your service mix or capacity does not justify the work, you will know by minute ten.
Why dental is different
The arithmetic
£2,500+
A single implant or clear-aligner case. The enquiry that rings out during a surgery list is that case booking at the practice down the road.
Where one lost enquiry hurts most
Implants Clear aligners Cosmetic Full-mouth
Illustrative economics for private dentistry, not a Clinovo client figure. The point is the stakes: at dental case values, a small leak is a large number. See where it leaks
Sound familiar?

Your recall list is healthy. Your implant and aligner diary is not full. Something in between is leaking.

Between a patient searching for treatment and a signed plan there are six places the journey breaks. Most are invisible in an advertising dashboard, and every one of them is money you have already paid to attract. A missed Tuesday-lunchtime call is a £3,000 aligner case that books somewhere else that afternoon.

01New private cases arrive by word of mouth and the recall list, so a quiet month for implants or aligners is out of your control
02Someone searching "dental implants near me" or "Invisalign" lands on a general "new patients welcome" page and leaves
03High-value enquiries ring out during surgery lists and nobody owns calling them back before they book elsewhere
04Your highest-value treatments — implants, clear aligners, cosmetic, full-mouth — sit underused because nothing sets them apart from a check-up
05You cannot see which marketing pound produced which booked, attended and treatment-plan-accepted patient, so every spend decision is a guess
06You can be the top organic result and still invisible in the Google map pack, where most local choices are actually made
The system, on a live account

Not a leads report. The whole chain, ending in money.

Here is one live client's month, read from the clinic's own booking and payment records rather than an ad platform. It is a physiotherapy clinic, not a dentist — the same build, tracking and follow-up run under this page, pointed at your implant, aligner and cosmetic pathways instead. Dental case values are higher, so the same measured system has more to work with, not less.

The full workings, the month-on-month, and the claims we refuse to make live on the proof page.

One live client account
5 Jul – 4 Aug 2026
Ad spend
£434.14
Appointments booked
54
Recorded as attended
41 of 43
New patient records created
28
Cost per new patient
£15.50
Collected from those patients
£1,415
A physiotherapy clinic (Elite Therapy Clinic, Birmingham), published with the owner's permission. Every row below the spend line is read from the clinic's practice-management and payment records, never from the ads platform.
What you get

Four things built into your practice, not rented from an agency.

Treatment-specific pages
A page for implants that speaks to someone weighing up thousands of pounds, not a homepage that lists every service. The search intent and the page finally match.
Enquiry follow-up
A workflow so the high-value enquiry that comes in during a surgery list is answered and booked, rather than found in the inbox two days later.
Local visibility
The Google Ads and Business Profile work that puts you in front of high-intent local searches — including the map pack, where being the best organic result counts for nothing.
Tracking that ends in money
Reporting read from your booking and payment records, so you can see which pound produced which booked and attended patient — not an ad platform's flattering count.
The thing an audit finds first
Before you spend more, it is worth knowing whether the numbers you already have are true.

Most booking dashboards do not count what they claim to count. At one clinic we audited, the platform reported 24 bookings for the month. The clinic's own booking system held 101. Same month, same clinic. If your reporting is out by that much, every spend decision made on it is a guess — which is exactly what the diagnostic checks first.

What the dashboard showed
24
bookings, per the ad platform
What the booking system held
101
bookings, in the clinic's own records
The place to start

The Clinic Growth Diagnostic

Find out exactly where your practice wins and loses high-value patients before you spend another pound on marketing. A written diagnosis of your acquisition, conversion, follow-up, attendance and revenue leakage, delivered in five working days. No discovery call, no pitch, no obligation.

You buy a piece of work and you receive a piece of work. If the honest conclusion is that you do not need us, the report says so.

What it examines
Local demand for your private treatments
How your implant and cosmetic pages convert
Every step of the enquiry-to-booking journey
Reviews, reputation and map-pack visibility
What your service positioning says to a stranger
Whether your current numbers can be trusted at all
£295
One-off. In your inbox five working days after we get access.
Credited in full against your implementation fee if you engage Clinovo within 30 days. Engage us and the diagnostic was free.
If the access checklist shows a diagnostic cannot pay for itself at your practice, we say so and return the fee before work begins.
Implementation and the monthly engagement are quoted for your practice after the diagnostic — dental case values and local competition differ enough from physiotherapy that a single number for both would be dishonest. Your ad budget is paid directly to Google, never through us, and no VAT is added.
Order the £295 diagnostic
Access checklist sent the same day. Granting access takes your team about twenty minutes.
We are a good fit if
You have real private capacity: implants, clear aligners, cosmetic or full-mouth work you would take more of
Someone reliably owns the phone and inbox, so a high-value enquiry is answered the same day
You want marketing judged on booked, attended, treatment-accepted patients rather than clicks and enquiries
You will share booking, attendance and revenue outcomes so the work can be measured against money
We will decline, politely, if
Your work is almost entirely NHS with no private capacity to fill
You are a single chair already booked out weeks ahead
You want a guaranteed number of patients or a guaranteed revenue figure
Nobody can own following up an enquiry within the working day
Declining you is not a sales tactic. Taking a fee from a practice that cannot profit from it is how agencies churn clients, and we would rather keep the client list short and the referrals warm. Our published results come from physiotherapy-led MSK clinics; on the call we will tell you plainly whether the method transfers to your case values or whether it does not.
Our standing commitments
No fake urgency, no waiting lists, no spots running out. No guaranteed clinical outcomes, ever. No per-patient fees or revenue share. Your ad budget goes straight to Google, never through us, never marked up. And no return-on-ad-spend claim will ever appear on this site unless it comes from a clinic's actual books.

See where your practice leaks high-value patients.

Fifteen minutes for a straight answer about whether we can help your practice. Or order the diagnostic and have the written diagnosis in your inbox in five working days, no call required.

Book a 15-minute call Order the £295 diagnostic
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